Up Close With: Gucci

Gucci’s recently opened flagship store is prominently located on a corner encompassing over 15,000 square feet, making it the largest store in Gucci’s portfolio. The Milan store represents a shift in design from the stark minimalism that defined Gucci in the 1990’s and the early part of the millenium. Today, we can see a few of the key design concepts holding strong, but the overall feel is much softer and and laid back. The geometric lighting is still present, along with black lacquer panelling. This however, is also undergoing change as the paneling has been divided with the use of woods. Natural touches have been used to create a more livable feeling. The use of light woods in the casing and animal skin wrapping the seating resembles a strong divergence from the Gucci of the past.

-Binoy